For this project, I wanted to apply my cultural heritage as a concept for a K-pop album release. I used an existing K-pop group called “aespa” for this project’s branding. I turned their debut single “Black Mamba” into a full album. The single has a unique music video concept and song title that I was inspired to turn it into an album release. I designed a physical album, music platform cover, and fun inclusions that the album would come with.

In the K-pop industry, we’ve seen artists fuse Korean art and traditional clothing into modern Korean pop. I wanted to take that idea as inspiration and implement it using my North African heritage.